Pestle

PESTLE ANALYSIS OF AUTOMOBILE SECTOR OF INDIA

 
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Submitted By : Brenden.R
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Table of contents:
  1) Introduction
  2) Pestle Analysis
  3) 5 Forces analysis
  4) Projections and Growth
  5) References

Overview of Indian Automobile Industry
The Indian automotive industry is the fastest growing industry in the world after china. Since the government de-regulating the market in 1991 and opening up the market for 100% Foreign Direct Investment, and imports free from licensing & approvals in the automobile sector coupled with customs tariff or auto components reducing to 12.5% resulted in increased number of multinationals establishing their bases in India and with export markets looking up, the Indian automobile industry is poised for a phenomenal growth. The automobile production in the sub-continent has been growing steadily @ 18.53% per annum from 2002-03 onwards with total vehicle production standing at a mammoth 1,00,31,296 nos. in 2005-06 as is shown in Fig.2.

Among the automobiles, 2 wheelers account for 75.77%, cars about 11.09%, 3 wheelers to the tune of 4.33%, tractors about 2.95%, buses & trucks constitute 2.19%, Multi Utility Vehicles (MUVs) to the tune of 1.96% and Light Commercial Vehicles (LCVs) about 1.71% of the total number of automobiles produced in the country. Presently, India is the second largest market after China for two & three wheelers.








Facts
  * Second Largest two wheeler manufacturer in the world
  * Largest tractor and three wheeler manufacturers in the world
  * Fourth largest Commercial vehicle market in the world
  * Eleventh largest passenger car market in the world
Facts
  * Second Largest two wheeler manufacturer in the world
  * Largest tractor and three wheeler manufacturers in the world
  * Fourth largest Commercial vehicle market in the world
  *...