Week 4 Business Proposal

Week 4 Business Proposal
Paul Clark
May 21, 2014
Johnnie Bayless

Week 4 Business Proposal
      Many Americans were hats every day, for a variety of different reasons. There are so many different hats to choose from, which makes it more exciting to show off your sense of creativity and style. There are many hats for every season, to accommodate the change in weather conditions. The one thing that’s missing, is a hat that can generate heat when it’s cold outside and a hat the can generate cool air when it’s hot outside. This is where Clark Inc. can develop a product for hat manufactures that will do just that.


      Invention is often a creative process. An open and curious mind allows an inventor to see beyond what is known. Seeing a new possibility, connection, or relationship can spark an invention. Inventive thinking frequently involves combining concepts or elements from different realms that would not normally be put together. Sometimes inventors disregard the boundaries between distinctly separate territories or fields ("Invention", 2014). The product is a simple, but rather complex product.   The product is intended to produce heat when it’s cold outside and cool air when it’s warm outside. This product will have push setting inside the top of the hat, a flat blue button to push to make the hat cooler and a flat red button to make the hat warmer. Imagine working out in a hat that will release cold air, or walking outside in ten degree weather with a hat that is producing heat. This product will revolutionize the hat industry, and take it to the future. This will be a product that anyone can wear, from babies to the elderly.


There are many hat products out there that are designed to keep the hats we were warmer and cooler, but none quite like this one. When demand is inelastic (a price elasticity less than 1), a price increase raises total revenue, and a price decrease reduces total revenue.  When demand is...