Business Administration

  * To critically examine digi's strategic of innovation to deliver value for money packages.
  * To investigate the positioning strategy in the market price to capture large market share growth.
  * To evaluate the ability of distribution and sell of energy   to consumer through Penisular Malaysia.
  * To determine the plan, install, operate and maintain electricity in Penisular Malaysia.

Mutiara Swisscom, is the former name of Digi Telecommunications Sdn Bhd. The organization's majority 49% own by Telenor ASA of  Norway (Digi, 2014). The organization was founded in May 1995 and is located in Shah Alam, Malaysia. is a mobile communications company that engaged in establishment, maintenance and provision of telecommunication and related services. (bloomberg business, 2015)
The organization offers variety choices of affordable, useful and very easy usage of wireless services to make those services easier and enrich the exists of their clients. The value is created by Digi for its customers by picking the greatest applicable cutting the edge technology in order for them to benefit by the variety choices that are given from the products and services. (boardroomlimited, 2014)
DiGi Telecommunications Sdn Bhd is registered in Bursa Malaysia securities ,Berhad below infrastructure group. RM77.75 million is the company's paid-up capital and RM16.8 billion as a market capitalization in 2009. Digi's present market share price is 28.6 per share. (about digi, 2014)
Albern Murty appointed as the new Chief Executive officer(CEO) of DiGi Telecommunications Sdn Bhd in April 1, 2015, who replaced the current Digi Chief Executive Officer Lars-Ake Norling who will move to Thailand as CEO of Telenor group owns 49% of Digi. Albern is the first Malaysian CEO of Digi since they started operating. (business, 2015)
He has 13 years of experience in many senior...