The One

Group Assignment

Business Economics in Global Environment.

Baurzhan Duissenov.




      General Motors, often known as simply GM, is a U.S. automaker with headquarters in Detroit, Michigan. GM is the world's 18th largest corporate entity and third largest automaker   as ranked by 2008 revenues on the Fortune Global 500. Ranked by global unit sales for 2008, it is the world's second largest automaker. The company is also engaged in finance and insurance operations. The company primarily operates in North America, and Europe, employed 243.000 people around the world. The GM affects the macro economy in the United States heavily.   Some of the topics covered in this paper are: History of GM, Industry Overview, SWOTT Analysis, the impact of Real GDP, and various economic indicators from the industry.
      The founding of GM on September 16, 1908, drew little attention. Motorcar firms were appearing virtually everywhere. Success for the young automotive concern was not predestined. There was no guarantee of a place in the market or assurance of any profit. Of the nearly 1,000 companies that tried to build and sell motor vehicles prior to 1927, less than 200 continued in business long enough to even offer a commercially suitable vehicle. Most of the companies that comprised the young GM Company were weak, and their operations were uncoordinated. Many were in debt. It was not until the 1920s, when a new concept of management was forged and a new concept of product emerged, that GM really began to prosper. GM’ sales for its first full fiscal year ending September 31, 1909, totaled 25,000 cars and trucks, 19 percent of total U.S. sales. Net sales totaled $29,030,000 and its payroll at the peak of the manufacturing season numbered more than 14,000 mostly in Michigan. In 1995, GM sold 8.3 million cars and trucks worldwide with net income of $6.9 billion and worldwide employment averaging 714,000 workers. GM has 284 operations in 35 states...