Sports Authority
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Sports Authority
MGMT 430
Professor Finger
Steven Velarde
December 2, 2015
Table of Contents
Executive Summary……………………………………………………………………………………………………………….Pg. 3
Problem.…………………………………………………………………………………………………………………….………….Pg. 4
Background………………………………………………………………………………………………….……………………….Pg. 5
Discussion of Findings……………………………………………………………………………..……………………………Pg. 6-7
Conclusion and Recommendations………………………………………………………………………………………Pg. 8
References…………………………………………………………………………………………………………………………..Pg. 9
Executive Summary
Sports Authority is one of the largest sporting goods retailer in the United States and in certain of the world. The store is well known for supplying sporting apparel, sports equipment, footwear, and exercise equipment. The important key people for this company is CEO Michael Foss and CFO Thomas Hendrickson. Over the past decade, the retail store has been successful with their sales at the beginning and being able to sponsor a lot of programs and organizations. The problem they have now is their sales and revenue lack increasing (Sports Authority 2015).
This research will focus on the following questions:
* How does the alliances with outside vendors contribute to the decision of closing?
* Why did the company lack making some changes over the years knowing their sales were decreasing?
* How can Sports Authority negotiate with their partners to avoid closure?
Resolutions the company needs to focus on, are the contact they already have. You would think with so much promoting their sales would increasing they should now renegotiate with the people they sponsor. Being a sponsor can also be a revenue to help the cause of all this debt. Also it sounds like changes need to be done in done head quarter because if they haven’t been increasing in sales someone hasn’t been doing their job right. Even though they are at high risk of the business going into closure they could do some changes to help save the company...
MGMT 430
Professor Finger
Steven Velarde
December 2, 2015
Table of Contents
Executive Summary……………………………………………………………………………………………………………….Pg. 3
Problem.…………………………………………………………………………………………………………………….………….Pg. 4
Background………………………………………………………………………………………………….……………………….Pg. 5
Discussion of Findings……………………………………………………………………………..……………………………Pg. 6-7
Conclusion and Recommendations………………………………………………………………………………………Pg. 8
References…………………………………………………………………………………………………………………………..Pg. 9
Executive Summary
Sports Authority is one of the largest sporting goods retailer in the United States and in certain of the world. The store is well known for supplying sporting apparel, sports equipment, footwear, and exercise equipment. The important key people for this company is CEO Michael Foss and CFO Thomas Hendrickson. Over the past decade, the retail store has been successful with their sales at the beginning and being able to sponsor a lot of programs and organizations. The problem they have now is their sales and revenue lack increasing (Sports Authority 2015).
This research will focus on the following questions:
* How does the alliances with outside vendors contribute to the decision of closing?
* Why did the company lack making some changes over the years knowing their sales were decreasing?
* How can Sports Authority negotiate with their partners to avoid closure?
Resolutions the company needs to focus on, are the contact they already have. You would think with so much promoting their sales would increasing they should now renegotiate with the people they sponsor. Being a sponsor can also be a revenue to help the cause of all this debt. Also it sounds like changes need to be done in done head quarter because if they haven’t been increasing in sales someone hasn’t been doing their job right. Even though they are at high risk of the business going into closure they could do some changes to help save the company...