Amazon Evolution

Week Two Assignment
          Melinda K. Siegford
          Business Information Systems XBIS/219
          June 19, 2011
          Jonathon Robert

          Amazon Evolution
                Amazon.com, Inc. is a U.S-based multinational electronic commerce company, headquartered in Seattle, Washington, and is the largest online retailer in the United States as of January 2010, according to Wikipedia the free encyclopedia.
                Founded in 1994
          Amazon.com was founded in 1994 by Jeff Bezos, and the site went online in 1995, with the original name being, Cadabra, Inc., which was later changed when it was discovered that people sometimes heard the name as “Cadaver,” according to Wikipedia the free encyclopedia.
          Change in Name
          Amazon.com was the name that was chosen, named after the Amazon River. This name was chosen because the Amazon River is one of the largest rivers in the world and so was believed that the name suggested large in size.
          Online Bookstore
          Amazon.com started off as only an online bookstore, and later grew to an online retailer that sold many items, from books to CD’s, DVD’s, computer software, and more.
          Strategy
          Amazons strategy was to revolutionize retailing, by being the largest online retailer. Amazon spent 12 years and two billion dollars building the infrastructure of its online store, which is among the biggest and most reliable in the world, and has decided to provide a series of computing, storage, and other services that make its infrastructure available to companies and individuals to help them run the technical and logistical parts of their businesses (Siegford, 2011).

          Amazon.com, Inc. is a U.S-based multinational electronic commerce company, headquartered in Seattle, Washington. Amazon.com, Inc. as of January 2010 is considered to be the largest online retailer in the United States, with nearly three times the...