Business

INTERNATIONAL

    STRATEGIC   BUSINESS   PLAN


                    SportX.com



              An Internet Sports Entertainment Portal







                    This document was written by:

                  VIVA group
                  "Business Solutions for eCommerce"

CONTENTS

COPYRIGHTS & DISCLAIMER 3


NON-DISCLOSURE AGREEMENT 4


EXECUTIVE SUMMARY 5


BUSINESS CONCEPT 13

  Business Overview 13
  How The Service Will Work 13
  Opportunity/Value Proposition 15
  Services Offered 17

MARKET ANALYSIS 19

  Target Customers 19
  Target Customer Demographics 19
  Market Characteristics and Trends 20
  Market Size & Revenue Potential 21

COMPETITION 22

  Brick and Mortar Media Companies 22
  eTailing Companies 23
  Pure Content Companies 24
  Competitive Summary 27

COMPANY OBJECTIVES AND STRATEGIES 28

  Business Objectives 28
  Competitive advantages 30

STRATEGIC PARTNERSHIPS AND ALLIANCES 31


MARKETING 32


WEB SITE AND TECHNOLOGY 34


MANAGEMENT TEAM 35


FUNDING AND EXIT STRATEGY 35

  Opportunity 35
  Comparables 35
  Funding and Use of Proceeds 36


COPYRIGHTS & DISCLAIMER

This business plan is presented here to benefit and promote the services of Viva group. The information and ideas here in are the confidential, proprietary, sole, and exclusive property of Viva group This plan should not be construed as an offer to sell securities in SportX.com,Inc.



      NON-DISCLOSURE AGREEMENT


You are being furnished with confidential information that has been prepared by Viva group (The "Company"), and you may be furnished with additional information by the Company or by its representatives or agents in connection with evaluating a possible transaction with the Company. By your acceptance and as a condition here of, you agree to treat all information concerning the Company which is furnished to you by or on behalf of the Company, whether furnished before or after...