Premium Messaging Market - A2P Sms Market, P2A Sms Market : Global Analysis, Trends, Size and Forecast (2007 – 2017)

Transparency Market
Premium Messaging Market - A2P SMS Market, P2A SMS
Market : Global Analysis, Trends, Size and Forecast (2007
– 2017)

Published Date

90 Page Report

Buy Now

Request Sample

Press Release

Premium Messaging Market is Expected To Reach 1,134.2 Billion
Globally By 2017 : Transparency Market Research
Transparency Market Research
State Tower,
90, State Street, Suite 700.
Albany, NY 12207
United States

Premium Messaging Market


According to a new report published by Transparency Market Research based on Premium Messaging
Market - A2P SMS Market, P2A SMS Market: Global Analysis, Trends, Size and Forecast (2007 - 2017). The
global premium messaging market volume was 165.9 billion in 2011 and is estimated to be 236.9 billion in
2012 and further expected to reach to 1,134.2 billion in 2017 at an estimated CAGR of 36.8% from 2012 to
Browse Full Report Premium Messaging Market Research Report With Full TOC @
Premium messaging opens up an additional revenue stream for mobile networks. The mobile network
operators have a broad customer base as they use valued added services to increase the APRU (Average
Revenue per User). Due to increased competition in the global market, the premium messaging market has
witnessed tremendous decline in ARPU of Mobile Network Operators (MNOs), which led to continuous
decline in voice and data revenue over the past few years.
The premium messaging is an option to subscribe or purchase to messaging programs, offered by third
party content providers for extra premium charges. Premium messaging for mobile network operators are
chargeable over and above the standard rate messages. This is one of the reasons, customers globally
prefer to access premium messaging services as their own user-friendly service because the services are
engaging and...