Organic Food and Beverages Take the World by Storm, Increasing Health Awareness Fuels Demand for Organic Products

Transparency Market
Research

Organic Food & Organic Beverages Market - Global Industry
Analysis, Size, Share, Growth, Trends and Forecast 2013 – 2019

Published Date
22-10-2013

100 Page Report

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Press Release
Global Market for Organic Food and Beverages to Exhibit 15.5% CAGR
2013-2019 as Healthcare Awareness Rises

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Organic Food & Organic Beverages Market

REPORT DESCRIPTION

At present, the use of artificial ingredients in food is a major concern for which consumers worldwide are
seeking a solution. In several parts of the world, packaged and prepared food and drinks are perceived to
be overly processed and nowhere close to food found naturally or to the food prepared from scratch in
home settings. Consumers globally are crafting their own preferences for ingredients, with many people
wary of artificial colors, preservatives, and sweeteners. Due to these reasons, consumers are seeking food
that is simple and is prepared using fewer ingredients.
Q. What are the forces driving the growth of the organic food market?
A. The global organic food market is on a growth trajectory due to several reasons. The increasing
preference for foods that are grown without the use of synthetic chemicals, coloring agents, additives, or
genetic manipulation are the major factors driving the organic food market. Foods that are produced
organically are considered to be safe for health, provide more nutrition, and better tasting than
conventionally grown food.
In particular, in urban areas, consumers are adopting health-benefitting foods, which include organic foods
as well. Consumers have a strong perception about the health benefits of naturally cultivated foods in the
long run. Government regulations in place pertaining to the use of artificial...