Selection Of Steve Jobs Case Study Commerce Essay
The purpose of this assignment and the selection of Steve Jobs case study draw in many features of leadership theories and works connected with Jobs' Apple or his business activity. His leadership tells again one further thing that sometimes successful leaders may divide into two camps the whole world: some adore the leader and others cannot stand him. This sensation is not so unusual as example of Margaret Thatcher's political leadership and many military leaders over the centuries.
Apple's success made Steve Jobs a successful leader and the main thing is Jobs personal creation is Apple. During his time there were Bill Gates and Michael Dell who were fabulously successful in different parts of the IT business, but Jobs' Apple was always the most creative, the quirkiest, maybe even the coolest of the three brands.
By this time, many of us already learned, heard, read and watched about Steve Jobs' many contributions to the society, his achievements on many accounts. Consumers' passions about Steve Jobs and the Apple are rare in the business world. In Soho I was passing by an Apple store not long ago and found flowers and hundreds of post - it notes from so many expressing gratitude to Steve Jobs. As his biographer Walter Isaacson and others have pointed out, however, Steve Jobs was far from perfect.  I'd like to comment in particular on his leadership and management style.  It is well-known that Steve Jobs could be arrogant, dictatorial, and mean-spirited.  Yet he was a great leader. So, this overturns some management writers claims and thoughts today's business leaders need to be nice, kind, humble (Level 5 leadership), and practice "servant leadership?"