Make-Up Market in Japan Consumer and Market Insights, Size, Global Trends and Growth Report 2020

Make-Up Market in Japan Consumer and Market Insights and
Forecasts 2020: Radiant Insights
The Make-Up market in Japan is forecast to register moderate growth during 2015-2020, which will be primarily
driven by ageing population. Face Make-Up is the leading value category, while the Eye Make-Up category is
forecast to register fastest growth during 2015-2019. The rising societal pressures to look good at the work place
will also drive Male consumers to use Make-Up products.
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Key Findings
-Of the four categories analyzed, Face Make-Up will be the largest value category, registering a CAGR of 2.1%
during 2015-2020
-Older Consumers accounts for majority of Eye Make-Up and Face Make-Up consumption
-The Make-Up market in Japan accounted for nearly one-fifth of the Cosmetics and Toiletries retail sales in 2014
-The use of Rigid Plastics is forecast to grow at a CAGR of 1.8% during 2015-2020
-Shiseido Company, Limited and Kao Corporation are the leading market players in the country
-Personalisation and Novel and Experimental are the two most important trends in the market.
-Rising consumer concerns about environment degradation will lead to an increase in preference for brands that
address these concerns
Canadean's Consumer and Market Insights report on the Make-Up market in Japan provides insights on high
growth categories to target, trends in the usage of packaging materials, types and closures category level
distribution data and brands market shares.
What else is contained?
-Market data: Overall market value and volume data with growth analysis for 2010-2020

-Category coverage: Value and growth analysis for Eye Make-Up, Face Make-Up, Lip Make-Up, and Nail Make-Up
with inputs on individual segment share within each category and the change in their market share forecast for
-Leading players:...