Make-Up Industry in Russia Market Size, Competitive Trends Report: Radiant Insights, Inc

Consumer and Market Insights: Make-Up Market in Russia By Radiant Insights


Russia's Make-Up market is forecast to register strong growth in value as well as volume terms during 2015-2020. The Lip Make-Up category will have the largest volume share and is also projected to witness fastest growth during 2015-2020. Russian women are very image conscious and aspire to have a "perfect look". This desire is driving sales of Make-up products that hide imperfections. Aging women with desire to look young will drive sales of Make-up products with anti-aging and rejuvenating properties.

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Key Findings
- Middle aged population in Russia mostly use Face Make-Up products amongst others.

- Lipstick in the Lip Make-Up category accounted for 65.9% share by value in the Russian Make-Up market in 2015.

- Health and Beauty Stores is the leading distribution channel which occupies 29.3% of share in the Russian Make-Up market.

- Image Consciousness and Personalization are the popular trends in the Make-Up market in Russia.

- Demand for naturally made Make-Up products are improving in the Russian market.

- Flexible Packaging is forecast to register fastest CAGR of 6.5% among other packaging materials during 2015-2020.

Canadean's Consumer and Market Insights report on the Make-Up market in Russia provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?
- Market data: Overall market value and volume data with growth analysis for 2010-2020

- Category coverage: Value and growth analysis for Eye Make-Up, Face Make-Up, Lip Make-Up, and Nail Make-Up with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020