Make-Up Industry in Brazil Market Trends, Growth and Forecast Up to 2016 by Radiant Insights, Inc

Consumer and Market Insights: Make-Up Market in Brazil By Radiant Insights


Brazil's Make-Up market is forecast to register strong growth in value as well as volume terms during 2015-2020. The Lip Make-Up category has the largest volume share, while the Eye Make-Up category is projected to witness fastest growth during 2015-2020. Brazilian consumers are increasingly opting for value-for-money products due to high inflation. A large young, internet-savvy population will drive online sales of Make-up products in Brazil.

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Key Findings
- Brazil's economy contracted at the fastest rate during 2014-2015 amidst high inflation and political instability in the country

- Brazil's Make-Up market will register higher growth rate in value in terms during 2015-2020 compared to 2010-2015

- The Lip Make-Up category has the largest volume share in the overall Make-Up market

- The Eye Make-Up category is forecast to register fastest growth during 2015-2020.

- Hypermarkets and Supermarkets is the leading distribution channel in Brazil's Make-Up market.

Canadean's Consumer and Market Insights report on the Make-Up market in Brazil provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?
- Market data: Overall market value and volume data with growth analysis for 2010-2020

- Category coverage: Value and growth analysis for Eye Make-Up, Face Make-Up, Lip Make-Up, and Nail Make-Up with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020

- Leading players: Market share of brands and private labels, including private label growth analysis from 2012-2015

- Distribution data: Percentage of sales within each...