Make-Up in the Us Market - Industry Trends, Market Size, Segments, Growth Prospects Report by Radiant Insights, Inc

Consumer and Market Insights: Make-Up in the US By Radiant Insights


The Make-Up market in the US will register moderate value and volume growth during 2015-2020, due to already high market penetration. Face Make-Up is the leading category by value, while the Nail Make-Up category is forecast to register fastest growth during 2015-2020. As Make-Up is viewed as an essential daily wear item, consumers will seek to achieve good value from the products purchased. Manufacturers will offer bespoke Make-Up products that cater to the niche segments to drive sales.

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Key Findings
- The Make-Up market in the US will register higher growth in value terms during 2015-2020 compared to 2010-2015
- The Eye Make-Up category has the highest volume share in the overall Make-Up market.
- Department Stores is the leading distribution channel in the US Make-Up market.
- Tube containers made using Rigid Plastics are the most commonly used containers in the Make-Up market.
- Busy consumers in the US will actively seek products that cater to consumption occasions in less conventional situations.
- Make-Up products that offer better value are in demand among Women consumers in the US.

Canadean's Consumer and Market Insights report on the Make-Up market in the US provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?
- Market data: Overall market value and volume data with growth analysis for 2010-2020
- Category coverage: Value and growth analysis for Eye Make-Up, Face Make-Up, Lip Make-Up, and Nail Make-Up with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020
- Leading players: Market share of brands
- Distribution data:...