Halliburton was founded in 1919, and is now one of the largest providers of product and services to the energy industry. This company consists of two divisions: Drilling and Evaluation and Completion and Production. With more than 60,000 employees in 80 countries these two divisions accounted for an estimated 18.0 billion in revenue as of December 2010.Halliburton which is now a global company was originated in Duncan, Oklahoma, but now operate out of Texas. Like many of the other American based businesses this company has expanded internationally, however its operations are still governed by the U.S.
    The planning functions of management consist of six steps. These steps can be incorporated into large or small business plans. This company has chosen to globalize and expand all over the world while following these basic steps. It has capitalized on the market by identifying the problem, evaluating the problem, and last implementation. During the global transition Halliburton has strengthen it presence in the eastern hemisphere and established a second headquarters in on Dubai, United Arab Emirates. They have expanded eastward to provide new manufacturing capacity, get closer to key markets, and reduce cost. This is an example of situational analysis. Management has identified alternative goals and devised an alternative plan to achieve these goals because the gas and oil business has shifted from the difficult reserves in the west to the bounty available in the east.
    In the planning process the first goal is to find out what the problem is. Management should use all resources and time wisely to gather, understand, and communicate all data that is relevant to the issue being addressed. The next step in the planning process is to research an alternative goal for the company. When seeking out an alternative the planning process should generate options that may be perused in the future. Manager and employees are both encouraged to use...