Consumers Warm Up to Frozen Food Due to Increasing Economic Prosperity in Emerging Economies

Transparency Market

Frozen Food Market - Global Industry Analysis, Size, Share,
Growth, Trends and Forecast 2013 – 2019

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Global Frozen Food Market Driven by Increasing Demand from Emerging
Economies, to Hit US$293.7 bn by 2019

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Frozen Food Market


The global frozen foods market is displaying moderate, yet constant expansion. The increasing
consumption of frozen food lies in its convenience quotient, hence the areas that are heading towards
urbanization will display continued adoption of these foods. In urban areas, hectic lifestyles and an
increasing number of women in the workforce are leading to increased consumption of convenient foods,
which include ready-to-eat meals or frozen foods, points out a new market study by Transparency Market
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Q. How are emerging economies contributing to the growth of the global frozen food market?
A. Significantly. The newly acquired economic prosperity in emerging economies is changing the lifestyle of
consumers in several ways. Due to the rising purchasing power, individuals are spending a considerable
amount of money on convenience foods or eating out. Moreover, adoption of Western living practices,
wherein both the partners are working does not leave adequate time to prepare fresh meals on a daily
basis. This is leading to an increased demand for convenience foods, which includes frozen foods.
Q. Are there factors that are challenging the growth of the frozen food market?
A. Yes. First and foremost, the dependence on third-party distributors to reach end-use consumers...