Car Sharing

Sandrine Hoffmann
Jones International University
Dr. Ina-Ann Freeman
Daimler/BMW – A New Breed of Driver

Car sharing

The vehicles of a car-sharing organization are usually distributed on fixed leased parking in a city or large town. The locations are often located at intersections of public transport where they are easily accessible by the members. The vehicles are usually used in order to get from this particular location to another location. In contrast to rental cars, these cars can be used on an hourly basis. Car sharing is effective only in a well-developed public transport and with "combined mobility". It cannot and will not replace public transport that serves as a feeder to the parking lots. For commuters who are able to commute by car, it is usually not a viable alternative; the more appropriately alternative would be carpools and rides. The concept is intended more for irregular tours or transport.
  1. Discuss environmental factors related to population that are changing the way certain people approach car buying and are thus creating new market segments.
The social environment is changing and car ownerships have been declining and are expected to decline within the next 15 years. Many people are ready to participate in programs as car-sharing. After completion of two pilot projects, car2go is in the implementation phase since 2012. It consists of two-seater, powered by electricity or internal combustion engine of the small car brand smart fortwo. (Cengagebrain, 2012)
Social and cultural factors
Mobility is ubiquitous around the world and has always been a basic need of people. We meet every day - on the way to work, on holiday or at play. Mobility is in today's society an important indicator of progress and development.

The urge to be more independent and flexible, has mainly developed rapidly in recent centuries.   As major urban centers become more crowded, car ownerships decline.
Political and environmental...