P2 Unit 2

By:- Palini Ragunathan
By:- Palini Ragunathan
Limitations and constraints of marketing for aldi
Limitations and constraints of marketing for aldi

Contents

Introduction
Sale of Goods Act 1979 Aldi
Consumer Protection from Unfair Trading Regulations 2008.            
Data Protection Act 1998
British Code of Advertising Practice
what a pressure group

Introduction

Aim of this report is to describe how the sales good act 1979 act in Aldi, consumer protection from Unfair Trading Regulations 2008, British Code of Advertising Practice and what a pressure group.

Sale of Goods Act 1979 Aldi
Sale of goods act 1979 is certain basic provision are implied by statute in order to provide protection to purchasers. This act only applies to the c contract made on or after January 1894. Under the sales of goods act 1979 Aldi must sell their goods of satisfactory quality and fit for their purpose. For example if the Aldi advertise about a product in a leaflet and if they said they selling this product for certain price then they need to sell that in the market for the same price as said in the advertisement.

What Aldi can’t do?
In Aldi if a customer come with a faulty product and if the customer wants to get a refund or exchange they have to fulfill the customer needs which is according to the sales good act because in the act its says the business need to give their customer quality product rather than faulty product.  

   

Consumer Protection from Unfair Trading    
Regulation 2008
Consumer protection from unfair trading regulation   is to protect customers from unfair, misleading or aggressive selling practice which is come in 26th may 2008. There are three main sections in this consumer protection from unfair trading regulation.  
  * The general ban on unfair commercial practices
  * Misleading and aggressive practices which are assessed in light of the effect they have, or are likely to have, on the average consumer
  * The...