This module explores the external and internal environment of organizations. Moreover, it is examined different tools which can be applies so as students to be able and design, organize and execute organizational functions in ways that align to an organizational strategy. Students at the end of the course will be in position to identify possible problems that occur in the strategy of an organization suggesting feasible solutions. This module will provide the foundation for further study in subsequent strategic issues. It will include the following topics:
• Introduction. The significance of strategic management, the strategy creation, mission, strategy and strategic objectives.
• The business model, terminology and examples, social responsibility and business ethics, strategy in...